Fast-track workshops to inspire your teams

 

These online programmes were all created to meet the needs of high-performing media clients. All can be run as either full days or smaller, bespoke modules. One programme, Never Lose Another Pitch, is a long-standing Guardian Online Masterclass

 

Supercharge Your Content

Originally created for ITV’s Loose Women and Lorraine TV shows, this programme generates dozens of new ideas, along with much stronger ownership of your content themes. Delegates collaborate to establish the purpose behind every piece of content, set agendas and find new ways to deliver measurable results. Loose Women editor-in-Chief Sally Shelford said: “Such a brilliant session! The team are still talking about it and we continue to use the material to this day’. 
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Guidelines from hell 

Creating comprehensive brand design guidelines is a big job. Yet working within a client’s existing framework can be harder still. Originally created for Ascential’s WGSN and Cannes Lions, this unique masterclass shows you and your team how to work with what you’ve got, and how to help your client develop effective and flexible documentation. Taking best practice from Air BnB, Facebook, National Geographic and Cisco, delegates will learn how to create clear rules for logos, messaging, tone of voice, colour palette, typography, photography, iconography, data visualisation and much more.
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Outstanding covers

A front cover says more about your organisation than any other asset – the impact is instant and the value permanent. Andy Cowles has probably designed more successful covers than any other designer – he has run this programme many times over and lectured on the subject world-wide. Delegates partner on techniques to make their cover sell, ensure that’s it’s valued and ultimately, make it famous.
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Never Lose Another Pitch

This programme was originally developed for the Guardian, where it is still run regularly. Corporate clients include the Guardian’s own sales teams, the RNLI and Saatchi and Saatchi, who, following last year’s sessions won a significant amount of new business.
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