Creating the UK’s biggest lifestyle site for mainstream women


Time Inc.


Invent and launch a portal to serve the massive audience of Time Inc’s mainstream women’s brands; Woman, Woman’s Own, Chat and Pick Me Up.


I invented the name Good To Know, drew the logo and was responsible for the visual design of the site at launch.

Outcomes reaches 2.3 million highly engaged women every month, across multiple platforms.

The brand is Hitwise number 1 UK Women’s Lifestyle website. This accolade has been awarded 4 years running 2009, 2010, 2011 and 2012.