Inside the closed world of professional comedy

Client

Steve Best for Fuji.

Brief

Create a short video to explain Steve’s unique blend of comedy and photography, and his love for Fuji cameras.

Approach

I have been helping Steve develop his commercial appeal for a couple of years. Steve has now published several books and in 2019 had work accepted by the Saatchi Gallery. For this short promo I created the name f.stop.funny and hired talented young filmmaker Billy Boyd Cape to work with me in celebrating Steve’s unique proposition.

Outcomes

The f.stop.funny project is now published as Joker Face, a new book featuring pictures of David Baddiel, John Bishop, Jo Brand, Jimmy Carr, Julian Clary, Alan Davies, Sean Lock, Lee Mack, Sarah Millican, Al Murray, Alexei Sayle, Jack Whitehall and hundreds more.